I am honoured and excited to join the Editorial Committee of iBAN Blue. With all the emerging experience and learning regarding inclusive business and base of the pyramid innovation, it is welcome news that iBAN has stepped up to provide a curated platform of the latest and highest quality information and knowledge on this important business topic.
Stuart L. Hart is one of the world's top authorities on the implications of environment and poverty for business strategy. According to Bloomberg Businessweek, he is “one of the founding fathers of the ‘base of the pyramid’ economic theory.” Hart is the Steven Grossman Endowed Chair in Sustainable Business at the University of Vermont’s Grossman School of Business and Co-Founder of the School’s Sustainable Innovation MBA Program as well as S.C. Johnson Chair Emeritus in Sustainable Global Enterprise and Professor Emeritus of Management at Cornell University’s Johnson Graduate School of Management, where he founded the Center for Sustainable Global Enterprise. Hart is also Founder and President of Enterprise for a Sustainable World, Founder of the BoP Global Network, Founding Director of the Emergent Institute in Bangalore, India, and a member of the Net Impact Board. He has published more than 100 papers and authored or edited nine books with over 30,000 Google Scholar citations. His article “Beyond Greening: Strategies for a Sustainable World” won the McKinsey Award for Best Article in the Harvard Business Review for 1997 and helped launch the movement for corporate sustainability. With C.K. Prahalad, Hart also wrote the path-breaking 2002 article “The Fortune at the Bottom of the Pyramid,” which provided the first articulation of how business could profitably serve the needs of the four billion poor in the developing world. His best-selling book, Capitalism at the Crossroads, published in 2005 was selected by Cambridge University as one of the top 50 books on sustainability of all-time; the third edition of the book was published in 2010.