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Evidence of Impact
What social entrepreneurs need to know when it comes to demonstrating impact

GRAPHIC SUMMARY

A visual summary of the key challenges entrepreneurs need to consider when it comes to and impact measurement in inclusive business and social entrepreneurship. Learn more about these aspects by reading this eighth edition of the newly developed online magazine on inclusive business! The illustration was developed by Christopher Malapitan, a visual practitioner and trainer based in Brussels. Through the use of visual storytelling methods he empowers individuals and organizations to “see” what they mean.

editorial

Well, does your inclusive business have customers?

Is the idea of a “hero entrepreneur” doing damage?

Alexis Bonnell

Table of contents

graphic summary

GRAPHIC SUMMARY

A visual summary of the key challenges entrepreneurs need to consider when it comes to and impact measurement in inclusive business and social entrepreneurship. Learn more about these aspects by reading this eighth edition of the newly developed…

editorial

Well, does your inclusive business have customers?

Bonnell identifies an opportunity to move away from the concept of a hero entrepreneur, who serves beneficiaries, and instead strive to serve customers, who are free to choose the products and services they want. To do this is to have the ultimate impact.

Alexis Bonnell

featured story

Nine 'impact insights' for social entrepreneurs like you

For businesses who are serving the poor, there is no shortage of discussions on impact. As a social entrepreneur, the sheer abundance of “impact lingo” that is floating around these days might leave you daunted, unsure of the right tools, techniques and frameworks for your business. The truth is, there is no one-size-fits-all technique to measuring impact. An important question for you to ask yourself is: who is this information for, and why?

Dana Gulley

Demystifying Impact Measurement and Management for Inclusive Businesses

The message was clear at the recent UNGA: the world is not moving quickly enough towards achieving the Sustainable Development Goals. Mirza offers specific and practical steps that inclusive businesses can take to measure and grow their impact today.

To change the world, we must change ourselves

Emerson warns against adopting one form of impact measurement—and argues that while important, the SDGs aren’t necessarily the best measure of success either. He, instead, challenges us to understand a different kind of impact this work can have—the transformation within ourselves.

Achieving impact through the everyone a changemaker revolution

Founder of Ashoka—and the individual credited with the advent of the term social entrepreneur—explains that for the income distribution gap to close, not widen, we must be building cultures of everyone a changemaker in schools, corporations, universities and organizations.

Getting into the Million Lives Club

Elson introduces us to the Million Lives Club, a new partnership among leading development organizations to recognise—and learn from—those businesses who are successfully scaling to improve the lives of those living on less than $5 a day.

A new twist on an old story: renewed hope for impact from large companies

According to Harrison, there are not enough examples of large companies implementing success business models that serve the poor. Thankfully, there are efforts underway to identify how MNCs can more effectively scale successful pilots and have a greater impact in serving the poor.

Flipping the script on impact measurement

We are living in the time of a technology revolution, with businesses utilising data to better know and serve their customers. Social businesses have largely been untouched by the power of data to make a bigger impact—until now.

An Impact Story: Results in Plain Sight

Rodriguez shares several success stories from the Securing Water for Food programme, the combination of which speaks to the programme’s impact. From increased crop yields to improved standards of living, the innovators in this programme asked the “what if” questions.

Business fundamentals drive impact for social businesses

Colloff has seen businesses measure their impact well, while others drown in the data. To have a social impact, a business needs to be viable, not to mention thriving in order to scale that impact. So, what’s in the secret sauce of impact measurement?

In Your Words

Illustrations of Gamze Cizreli, Ricardo Oteros, Justine Humbert, and Fahad Awadh

Next Steps for Entrepreneurs on Evidence of Impact

Are you unsure about the right tool for measuring your impact? We have put together a collection of different impact measurement tools to help you find the one that fits your business best.