What Works: Building Social Capital With Aptech's Vidya - Providing an IT introduction to thousands of poor Indians

2003
Page count
18
pages
Description

This case study analyses the business model, market segment, successes and challenges of 'Vidya', a program launched by Aptech Ltd. that reaches underprivileged students, casual computer users, and those who thus far have had little or no contact with computers.

Publish date
Authors
M. Dhanuka
D. Price
W. Teichner
Language of publication
English
Region/Country
Region
Global
East Asia and Pacific
Country
India
Sector