What Works: Building Social Capital With Aptech's Vidya - Providing an IT introduction to thousands of poor Indians
2003
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pages
Page count
18
Description
This case study analyses the business model, market segment, successes and challenges of 'Vidya', a program launched by Aptech Ltd. that reaches underprivileged students, casual computer users, and those who thus far have had little or no contact with computers.
Publish date
Language of publication
English