CEMEX PiAC: Enhancing low-income families capacities for affordable housing
This case study showcases the CEMEX' Assisted Self-Construction Integrated Program (Programa Integral de Autoconstrucción Asistida or PiAC) that is committed to enhancing low-income families’ capacities for attaining safe and affordable housing in Mexico. It outlines the cement manufacturers commitment strategy, how the business model works, the business and development impacts to date, and the key success factors.