Consumer education can be one important component of microinsurance schemes; it benefits microinsurance practitioners by stimulating demand and helps low-income households make informed decisions. Led by ILO's Microinsurance Innovation Facility, Briefing Note #3 summarizes feedback collected by the Microinsurance Network's Insurance Education Working Group from more than fifty practitioners who were early implementers of consumer education schemes. The authors highlight key design features for content and delivery of education and provide examples of organizations that have successfully implemented the features in consumer education programmes. In the last section, they review the challenges of sustainability and monitoring and evaluation that are especially relevant for practitioners who want to integrate education into their business models.