The JASIRI Growth Accelerator supports existing businesses with high growth potential to achieve key growth milestones and get ready for investment.
The Growth Accelerator focuses on startups from Rwanda or Kenya with market-creating innovations i.e. businesses solving difficult problems and providing goods or services to a large number of people.
These businesses must have achieved product-market fit. A lack of sufficient traction is a common cause of early-stage businesses’ struggle to fundraise. Yet, the nature of Market Creating Innovations is that they are expensive to build and require funding. Thus, the focus of the accelerator is on helping businesses gain the traction that matters to raise investment and achieve growth. The JASIRI Growth Accelerator bridges the funding gap that exists for businesses solving difficult problems, birthing Market Creating Innovations, and hence distinct funding needs.
The Growth Accelerator is a three-month virtual program which follows a carefully designed framework that guides and fast-tracks founders to achieving the key metrics that will grow their businesses and make them investable. At the end of the three months, businesses that meet the program requirements pitch to a highly-esteemed network of JASIRI investment partners.