Every month we present the most significant publications.

Every month we present the most significant publications.

Submit your favorites here.

Publication database

This database contains a diverse range of more than 2,000 publications about inclusive business and relating topics, such as impact investing, microfinance and market systems approaches. You will find not only reports but also market intelligence, case studies, tools and videos that touch upon of several sectors and regions.

The diverse range of publications in this database all relate to inclusive business - meaning business models that engage base of the pyramid (BoP) consumers, suppliers, entrepreneurs and/or employees in low income and/or emerging markets.

Cancel Apply Reset

Year

Sector

IB topic

Region

Country

Publication language

Publication type

Database: Publications

Displaying 1 - 1 of 1
Case Study: Zain Madagascar (now Airtel Madagascar)
2

This case study focuses on the inclusive business model of Zain Madagascar (now Airtel Madagascar), a mobile network operator active in the Middle East and Africa. Zain Madagascar worked to extend its reach to consumers who could not afford their own phones through a Village Phone Program (VPP). Network expansion through the VPP has made coverage possible in geographically remote areas and economies of scale help keep prices low. The case describes the inclusive business model, the company's commercial drivers, results achieved as well as IFC's role and value add.

Publisher
Publish Date
Author
LanguageEnglish
Region/CountryMiddle East and North Africa, Sub-Saharan Africa
Madagascar
IB Topics:
Sector
No