Babban Gona is an agribusiness company focusing on maize. Maize is the critical agro-product of the poor.
Through a comprehensive approach, Babban Gona works with these farmers to improve their productivity. The support includes inputs (seeds, training, credit) and innovations (storage, marketing, product pricing).
As a result, farmers within the Babban Gona value chain could increase their income thrice over the last five years. Furthermore, the company has a social reach of more than 0.5 million poor and low-income farmers (households) in its value chain.
In 2018 the company introduced a women empowerment retailer program, engaging meanwhile 18,500 female entrepreneurs to retail a wide variety of fast-moving consumer goods.