iBAN, UNDP and BCtA are joining efforts to make inclusive business the ‘new normal’ that can help build more resilient and equitable societies. But how can inclusive business models be identified effectively by governments, investors, and companies? Over the past months, the Istanbul International Centre for Private Sector Development, Business Call to Action (BCtA) and the Inclusive Business Action Network (iBAN) have taken the initiative to address this issue. Building on the 2015 G20 Inclusive Business Framework and its definition of inclusive business, the organisations collaborated to develop the Inclusive Business Operating Guidelines that aim to establish a commonly agreed understanding of inclusive business.