Today, the Fourth ASEAN Inclusive Business Summit demonstrated the practical application of inclusive business in the public and private sectors to help ASEAN build back better from the COVID-19 crisis. Building on the Guidelines for the Promotion of Inclusive Business in ASEAN, endorsed in 2020, the summit discussed its application in national contexts, in particular, the establishment of an inclusive business accreditation and registration system and the provision of business coaching services for firms to develop inclusive business models. These actions will help identify, incentivise, and support businesses, including social enterprises, that can amplify their social impacts by developing inclusive business models.