Publication database

The report starts by outlining the current state of impact measurement and management. It goes on to shed light on the BCtA’s member companies’ commitments to the SDGs, their adoption of the Inclusive Business model, their engagement with low-income populations in developing countries, and to highlight the main challenges faced by these organizations in measuring and managing impact. It also outlines how Inclusive Businesses can manage their impact on the Bottom of the Pyramid (BoP), leading to enhanced quality of life and increased living standards for their stakeholders.

The Frontiers of Inclusive Innovation Policy Forum was organized by ESCAP in collaboration with Digital Pathways at Oxford, the Inclusive Business Action Network (iBAN), the Honey Bee Network, and the Gujarat Grassroots Innovations Augmentation Network (GIAN). It gathered policy makers, experts and practitioners in digital transformation, inclusive innovation, and governance to explore best practices, remaining challenges, and further opportunities to promote inclusive technology and innovation policies.

Increasingly, development funding is directed to programmes aiming to make market systems more favourable for smallholders and low-income consumers of food. Assessing whether a programme indeed contributed to development outcomes is challenging. Building on real-world experiences with theory-based evaluation in inclusive business programmes, this IDS Bulletin discusses approaches and methods for meaningful impact evaluation. 

Most impact investors report meeting or exceeding their impact performance metrics, but is this truly the case? Maoz (Michael) Brown, head of research at the Wharton Social Impact Initiative, collaborated with Wharton PhD candidate Lauren Kaufmann on a study that reveals it is common practice for impact investors to report metrics primarily to market their success, rather than to evaluate and understand where their impact may fall short.

Between November 2018 and November 2019, Gates Foundation and Mars Edge discussed collaboration opportunities to accelerate the urban go-to-market strategy of Mars Edge’s nutritious savory snack GoMo™, specifically designed to help address nutritional deficiencies of 6-18 year olds in India, with a focus on reaching low-income consumers. The Growth for Growth (G4G) network of service providers set up by the Foundation’s PSP program co-designed this strategy to reach lower-income urban areas. In December 2019, the PSP approved a grant to assess and adapt the model during a market test. As part of the grant, the collaboration between G4G and Mars then continued until December 2020. This case study aims to share the lessons learned throughout this journey, in terms of public-private collaboration and innovation process.

Consumer intelligence refers to the insights and recommendations generated by research teams about target demographics of consumers. In the Growth for Growth network, ThinkPlace used a range of research methods to develop consumer intelligence. Regardless of method, this research focused on spending time with people in their context, learning about how consumers experience the world, not how we see their world externally. 

This toolkit introduced design-led prototyping for companies serving low-income customers. Design-led prototyping is an iterative process, meaning that critique and refinement comes through a series of validation exercises wherein consumers provide feedback to the prototype. Testing does not entail asking users what they think about the prototype as much as it anchors a broader conversation with consumers about how the central idea of the prototype might add value in their lives. 

This report summarises the main elements to be taken into account to measure and manage impact throughout the investment strategy and the investment process, linking each phase to the relevant steps of the EVPA five-step framework. To clarify how the EVPA five-step process and other IMM initiatives are linked and complement each other, this publication also refers to different principles or standards throughout the investment journey, such as the Dimensions of impact of the Impact Management Project, the Operating Principles of Impact Management, the Principles of Social Value and the SDG Impact Standards.