Empresas Publicas de Medellín: Going Beyond the Basics and Banking the Unbanked
This case study looks at Empresas Pu?blicas de Medelli?n, a utility company offering energy and water services based in Colombia, which launched a inclusive business initiative Financiacio?n Social that offers microcredit loans to its low-income customers. It provides a background on the market opportunity; the strategy and implementation of the initiative; and the results and impact.