Publication database

This report about a private sector mapping project takes a closer look at the current motives, strategies, incentives, obstacles, and benefits as perceived by firms to enter untapped majority markets. For this purpose, 521 interviews in thirteen countries in Latin America and the Caribbean (LAC) were conducted.

This report identifies seven inclusive business models that expand access to goods, services, and livelihood opportunities for the Base of the Pyramid while generating strong financial returns. It summarises and analyses patterns in the solutions companies with inclusive business models are using to succeed.

This thesis reviews five elements needed by social enterprises working at the base of the pyramid in order to achieve scale and sustainability, drawing upon examples from the Philippine BOP retail market. It reviews and makes recommendations for BOP theory development and encourages further research into BOP consumer behaviour.

This case study showcases the Japanese Ajinomoto Co. business, which joined Business Call to Action with a commitment to employ its expertise in food technology and amino acid nutrition for improving nutrition in Ghana. It outlines the company's goals which include reaching an estimated 200,000 weaning infants by 2017, and it elaborates on how the model works, the business and development impacts, and the key success factors.

This case study reviews the culture and origin of Avon and its expansion around the globe, particularly in South Africa. It assesses whether the Avon system has the capability to lift poor black women out of poverty and it evaluates the impact of Avon’s presence in the communities from which the women came.

This case study assesses the business model and the social, environmental and economic impact of BananaPad, a Ugandan enterprise that produces sanitary pads made from banana tree fibres.

This article describes how Bangladesh’s Rural Sales Program is moving towards a scalable rural sales agent model for distributing socially beneficial goods to the poor.

Batik Boutique, an inclusive business enterprise from Malaysia's capital city of Kuala Lumpur, is reinterpreting the ancient craft of batik textile-making and, in the process, giving the opportunity for women from a disadvantaged background to break the cycle of poverty. Batik Boutique was a finalist in the first ASEAN Inclusive Business Awards, which was held in 2017.

This report describes the design of a Behavioural Change Communications (BCC) campaign to promote improved cooking stoves in Kakuma town, Kakuma refugee camp and Kalobeyei Integrated Settlement, and the experiences and key learnings of the first six months of BCC campaign implementation (June to December 2021).